Spot On Business Mastery

Our programme is designed specifically for dental practice owners and managers ready to unlock growth and achieve autonomy

Spot On Business Mastery

Empowering Principal Dentists to Achieve Success

Are you ready to transform your dental business into a thriving, self-managed practice that achieves your financial and lifestyle goals—without relying on you to drive everything forward?

Why businesses struggle and how to overcome it
The truth is, people are often the reason businesses fail or fall short of their potential. With Spot On Business Mastery, you’ll learn how to:

Master your business: Gain the skills and insights to take control and steer your business toward long-term success.
Lead your team with confidence: Develop the leadership techniques to inspire, attract, and retain top talent.
Create a winning culture: Build an environment where your team thrives, delivering excellence in a culture designed for success.

Why Spot On Business Mastery is the key to a self-managed dental practice

A proven roadmap to business mastery

This programme combines theory, practical expertise, and hands-on experience to give you a step-by-step formula for creating a self-managed practice. You’ll discover a well-used, highly successful strategy that empowers you to implement and sustain your business goals year after year.

Achieve goals away from the practice

Imagine a business that runs smoothly and efficiently, achieving results without requiring your constant presence. With SOBM, you’ll learn how to create a dental practice that aligns with your vision, allowing you to focus on your passions, personal life, and future goals.

We support you every step of the way

True to the Spot On principle of working in partnership, you won’t just learn the theory—you’ll be guided and supported through every step of practical implementation. From overcoming frustration and fatigue to building a sustainable, self-sufficient business model, we’ll help you unlock the full potential of your practice.

Empower your Practice Manager

Our programme is designed for ambitious dental practice managers who want to develop leadership skills, enhance team performance, and take operational ownership. By training and supporting your manager, practice owners can step back from daily operations, knowing your practice is in capable hands while unlocking sustainable growth.

Take the first step toward mastering your business, leading with confidence, and building a practice that serves you—not the other way around.

Hear from our previous delegates

Sarah Swales, Brucegate Dental Practice

My thanks to all the Spot On team that looked after us all so well, yesterday, in London. It was a great day and my brain hasn’t stopped whirring since!

Matthew Hartley, Basin Road Dental Surgery

Lots of practical steps to implement into the surgery.

Sophie Young, Drayton Dental Care

Thank you – really valuable and informative…can’t wait to get stuck in!

Sakshi Gautam, Perfect Smile Clinic

Very useful session – establishing core values, using DISC profiling and different types of meetings and their relevance and usefulness. Thank you.

Nicole Fee, Pain Free Dentistry Group

Great breakdown of learning how to adapt to other members and appreciate their needs as individuals but to support as a team.

Mitch Crotch, Smile Hub

These days have been really enjoyable and knowledgeable. They have really opened our eyes to what we need to achieve in order to grow.

“It’s opened up so many new ways of thinking”

I would say definitely bring your business manager, if you’ve got a clinical manager, bring them along, bring these people on your journey because you’ll learn so much. You’ll come out brimming with ideas and all this excitement and if you’ve got two or three of you to go on that journey with you it’s so much easier to then spread the word throughout the business and in the practice.

Adam Thorne, Harley Street Dental Studio

It was about finding the right coach. I was with another business coach, in fact this is my third business coach but I was trying to find someone who could understand where I wanted to grow to. My coach before this was a very generic coach. I find this course provides me with the support from Andy, Anne-Marie and Mark that I can actually focus on what I need to. They can identify things in my business and say, right, this is where you need to focus your attention.

Sakshi Gautam, Perfect Smile Clinic

Why join the programme?

The missing magic formula: theory + practice = success

Why strategy alone isn’t enough

Are you ready to bridge the gap between where you are now and where you want to be? Whether your goal is to achieve a better work-life balance, increase financial success, prepare for a lucrative exit, or build a group of practices, this programme is designed to help you succeed. Success begins with strategy, but strategy alone isn’t enough. To truly achieve your goals, your strategy must be actionable and supported by the right team. The key to unlocking your vision lies in mobilising the right people to execute your plan effectively.

Determining a strategy isn’t usually the challenge, especially for Spot On Business Planning clients who benefit from a detailed three-year business strategy. The real hurdle is execution. Turning plans into action is where businesses often struggle—but this programme will show you how to overcome that. By focusing on the practical implementation of your strategy and ensuring the right people are in the right roles, this programme empowers you to bring your vision to life. Take control of your future, turn your strategy into reality, and achieve the success you’ve been working toward. This is your opportunity to not just plan—but to execute and thrive.

Clear vision

A 12-month programme mapped out and delivered in quarterly instalments that facilitates learning and promotes action.

Core values

A methodology for determining the foundational DNA of your business and roadmap to success that are your core values.

Proven strategies

A streamlined business management system that fosters peer collaboration and builds high-performing, self-managed teams.

“It was essential to bring my Practice Manager with me”

Give your manager the tools to lead – so you can step back with confidence

Bringing your manager to our events is the key to transforming your practice from owner-dependent to a self-sustaining, high-performing business. By investing in their leadership development, you equip them with the skills, confidence, and strategic mindset needed to take full operational ownership. This not only frees you from the day-to-day but also fosters a culture of accountability and growth within your team. With a well-trained manager at the helm, your practice can thrive while you focus on the bigger picture—whether that’s expanding, innovating, or simply enjoying more personal freedom.

How far are you from a self-managed practice? Take our test.

Complete Assessment

A unique and unrivalled team

Andy McDougall

Meet Andy

Mark Skimming

Meet Mark

Learn how to get from where you are to where you want to be.

If you are grappling with the execution of strategy, in other words, struggling to make it happen, Spot On Business Mastery is for you!

The determination of strategy isn’t usually the problem, particularly for Spot On Business Planning clients who benefit from the provision of a three-year business strategy. Executing the strategy is where the problem most often occurs.

There are six areas where it typically goes wrong:

Organisation of people – right bums, right seats
Leadership – setting and implementing strategy requires clarity from the top
Communication – communication of the strategy in a compelling way
Clear goals – long term, medium term, short term
Measurement and accountability – performance measurement and management of people and the business
Culture and values – setting the values that underpin the culture that form the roadmap for all future decisions

“It’s one of those lightbulb moments”

How much does it cost?

General Admission (Price inclusive of VAT)

£14,400 (inc. VAT) for the 12-month programme

£450 (inc. VAT) deposit, deductible from the total amount
Then £1162.50 (inc. VAT) monthly payments for 12 months
£450 (inc. VAT) per day for extra attendees in-person

SOBP Clients (Price inclusive of VAT)

£13,200 (inc. VAT) for the 12-month programme

Get 1 month free

£450 (inc. VAT) deposit, deductible from the total amount
Then £1062.50 (inc. VAT) monthly payments for 12 months
£450 (inc. VAT) per day for extra attendees in-person